Contemsa – B2B Content Marketing
When creating content for your B2B brand, it’s important to include keywords for your SEO, but more importantly, you want your content to be readable and credible.
With Google getting evermore sophisticated in how it ranks web pages, your content should be keyword aware but above all else, it should be a credible and useful resource. Don’t create content that is full of your keyword, but isn’t useful for a prospect. If you wouldn’t email it to a client, then don’t put it in a blog.
Download our Content Marketing for B2B Sales Teams guide and workbook for free: https://youtu.be/9YpbrG6rjKE