Contemsa - Create a 1 page content plan
B2B Content Marketing Tip Video – A One Page Content Plan
780 460 Contemsa

Contemsa – B2B Content Marketing Don’t make your content plans too complicated. If you’re making a plan for the first time, then start with a 1 page B2B Content Plan – with your main topics and buyer profiles and work from there. Content doesn’t have to be complex. Make it as simple as possible, stick to the plan and measure your results. Download our Content Marketing for B2B Sales Teams guide and workbook for free: https://youtu.be/9YpbrG6rjKE Follow us: Twitter: https://twitter.com/contemsa Facebook: https://www.facebook.com/contemsauk/ LinkedIn: https://www.linkedin.com/company/5046691/ https://contemsa.com

read more
Contemsa - Who do your customers follow on Social media
B2B Content Marketing Tip Video – Define themes and sub-themes for your B2B Content
778 461 Contemsa

Contemsa – B2B Content Marketing When creating your content strategy, think about overall themes, and then break these down into sub-themes to give your content more variety and to push you to look at the issue from different perspectives. Download our Content Marketing for B2B Sales Teams guide and workbook for free: https://youtu.be/9YpbrG6rjKE Follow us: Twitter: https://twitter.com/contemsa Facebook: https://www.facebook.com/contemsauk/ LinkedIn: https://www.linkedin.com/company/5046691/ https://contemsa.com

read more
Contemsa Publishes The Big BIG Cloud Report
150 150 Contemsa

We’ve taken the latest research from around the web about cloud services, and published the Big BIG Cloud Report – pulling together all the key cloud stats and buyer facts that cloud service providers and hosting businesses need to know. Public cloud computing stats UK cloud adoption stats Cloud buyer behaviour trends Changing cloud market stats Download the Big BIG Cloud Report now

read more
Contemsa - Focus on Keywords
B2B Content Marketing Tip Video – Focus on keywords
780 462 Contemsa

Contemsa – B2B Content Marketing Who are your customers following on social media? What do they like and share? How can you incorporate what they do into your own marketing efforts? Build this research into your content plan to ensure you are creating content that your customers actually want. Download our Content Marketing for B2B Sales Teams guide and workbook for free: https://youtu.be/9YpbrG6rjKE Follow us: Twitter: https://twitter.com/contemsa Facebook: https://www.facebook.com/contemsauk/ LinkedIn: https://www.linkedin.com/company/5046691/ https://contemsa.com

read more
Contemsa - Focus on Keywords in your content
B2B Content Marketing Tip Video – Focus on keywords
781 461 Contemsa

Contemsa – B2B Content Marketing When creating content for your B2B brand, it’s important to include keywords for your SEO, but more importantly, you want your content to be readable and credible. With Google getting evermore sophisticated in how it ranks web pages, your content should be keyword aware but above all else, it should be a credible and useful resource. Don’t create content that is full of your keyword, but isn’t useful for a prospect. If you wouldn’t email it to a client, then don’t put it in a blog. Download our Content Marketing for B2B Sales Teams guide…

read more
Contemsa - Dont get overwhelmed by content marketing
B2B Content Marketing Tip Video – Don’t get overwhelmed by Content
780 460 Contemsa

Contemsa – B2B Content Marketing Do you find yourself getting overwhelmed by your content marketing commitments? Perhaps you’re making your content plans too complicated? It’s better to be steady and regular with your content creation, rather than embarking on too much B2B content and then having big gaps in your publishing calendar. Download our Content Marketing for B2B Sales Teams guide and workbook for free: https://youtu.be/9YpbrG6rjKE Follow us: Twitter: https://twitter.com/contemsa Facebook: https://www.facebook.com/contemsauk/ LinkedIn: https://www.linkedin.com/company/5046691/ https://contemsa.com

read more
Technology Content Marketing
What are your B2B Content Marketing plans for 2018?
1024 749 Contemsa

The New Year is a great time to take stock of your current B2B content activities and look at what has worked for you, and what maybe didn’t deliver for you in 2017. It’s easy to get caught up in the latest trends around content, so taking a bit of time at the beginning of the year to review your strategy for the following year will help to refine and refocus your efforts. If you’re a company wanting to build your audience in a particular industry with content, or you’re a B2B sales rep who wants to reach more prospects…

read more
Technology Content Marketing
The Sales Way has rebranded to Contemsa!
1024 748 Contemsa

Well, we have finally done it.  Or are doing it.  Somewhere in between ‘done it’ and ‘doing it’.  I’m talking about rebranding The Sales Way to Contemsa. Everything else has stayed the same, there’s no new company, just a name change and rebrand. Why have we decided to rebrand to Contemsa? When we started in December 2013, our focus was on delivering sales enablement solutions across sales playbooks and some Key Account Management training activities, so ‘The Sales Way’ name fitted what we did. But, over the past 4 years, we’ve expanded and changed direction.  Our focus is content, so sales playbooks…

read more
Technology Content Marketing
How to Use Content Marketing to Generate B2B Sales Leads
940 627 Contemsa

Anyone in the field of B2B sales can tell you just how difficult it can be to generate qualified sales leads and then feed them through the sales pipeline. This is where content marketing comes in to save the day. If used correctly, content marketing can be the bread and butter of your new lead development process. Here’s how you can use content marketing to your advantage and generate warm B2B sales leads.   Conduct in-depth market research In order to start using content marketing to generate B2B leads, you need to carry out extensive market research. The purpose for…

read more