Business Case Justification Template

Download a PDF copy of a Business Case Justification template.

The Business Case Justification template helps you to plan and build a business case justification for your clients – to help them determine the business case for purchasing your product, service or solution.

In complex sales, you often have to support your customer contacts in building their own internal business case to get other decision-makers on board.

To access editable Word versions of many of our templates on the Sales Hub, sign up to the Contemsa newsletter where we send out editable templates and resources for B2B sales professionals and sales enablement leaders.


Professional sales templates.

A newsletter about B2B buyers' behaviour.

Do you want to stay up to date with the latest news on how B2B buyer behaviour is changing? A short email from us, with B2B buyer behaviour tips. Simple.

Free guides to help grow your revenue

Contemsa - Business Case Justification

How to Create a Business Case

Microsoft Sales Playbook Template

How to Create a Sales Playbook

Contemsa - Meddic Sales Opportunity Qualification

How to Qualify a Sales Opportunity

Word Sales Playbook Template - Customer Objection Handling

Writing Objection Responses

Grow your sales and grow a tree

Whenever you purchase a Template Pack, we plant a tree on our farm. So as your business branches out with more sales, so does your tree.